WELCOME
TO
THE
COV COLLECTIVE
We believe that good design can shape the future.
And we’re here to help your brand do just that.
ABOUT
Separately, we are leaders in our corners of the fashion industry.
Designers. Developers. Merchandisers. Strategists. Creators.
Together, we are a boutique agency that holds style sacred, helping to evolve future-forward ideas into the brands that make innovation feel inviting.
HOW WE WORK
We are a coalition of experts from all facets of the fashion industry, mobilizing our expertise to help build the type of brands that drive culture.
We assimilate.
We don’t do a thing until we’re living and breathing your brand.
The concept. The competitive space. The opportunities. The vision.
We advise.
We provide a fresh, highly specialized set of eyes, helping to identify and prioritize your brand’s immediate and long-term needs.
We assemble.
We develop a focused team of senior-level specialists, customized to fit your brand’s needs and values. As your brand evolves, we scale and adapt.
SERVICES
The COV Collective represents a top-tier network of strategists, creatives, designers, developers, and merchandisers.
Needless to say, we have a lot to offer.
+ Early Stage Concepting
+ Brand Positioning
+ Creative Direction
+ Product Design
+ Research & Development
+ Merchandising & Planning
+ Sales
CULTURE
Our network of vetted brand-builders, designers, developers and merchandisers makes the collective strong, but our ethos makes us distinct.
That’s because our criteria is as simple as it is sound:
Be innovative, generative and inspiring.
The future belongs to its creators.
Bernd Kroeber
A Founder with a unique combination of creative assets and business acumen. His keen sense of the global marketplace has enabled him to reinvent and build new brands from concept to consumer, like Donna Karan and BCBGMAXAZRIA.. Most notably he established Strenesse as an aspirational international fashion brand showing on Runway Milan and selling in some of the most renowned stores in the world: Colette in Paris, Corso Como in Milan, Joyce in Hong Kong, and Bergdorf Goodman in NYC. His focus lies in creating impactful visions inviting customers to feel heard.
April Walsh
With an unconventional entry into the Fashion Industry, via a summer internship which derailed her from her Law school goals, she proved that gut instincts and good fashion sense are a winning combo. She’s worked for some of the pioneers of the industry like Patagonia, Levi’s, Stussy, Billabong, DC Shoes, Lucky Brand Jeans, BCBGMAXAZRIA and Vitamin A Swim.